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How to Generate Multiple Content Ideas from One Topic


By Will Armstrong -

Armstrong Public Relations -


As a content creator, I am always looking for new ideas. And sometimes, it can be tough to come up with new content on a regular basis. That's why I'm excited to share this tip on how to get multiple content ideas from just one topic. By using this technique, you can generate a ton of new content ideas quickly and easily. Here's how it works...

Start with your topic and then consider the problem, the desire, and the solution. For example, let's say your chosen topic is "dog training." To get started, you would brainstorm 3 problems related to dog training, 3 desires related to dog training, and 3 solutions related to dog training. This could look something like this...


Problems: Dogs that pull on the leash, dogs that jump on people, dogs that bark excessively.


Desires: A well-behaved dog that walks calmly on a leash, a dog that is well-mannered around guests, a dog that is quiet when appropriate.


Solutions: Leash training, obedience training, behavior modification.


By brainstorming in this way, you can quickly generate a variety of different content ideas. For example, you could write an article on leash training tips for dogs that pull, an article on obedience training for dogs that jump, or a blog post on behavior modification techniques for excessive barking. You could also create videos or infographics on each of these topics. The sky is the limit!


To take things one step further, you can also categorize your content ideas into different types. For example, you could have long-form content (such as an eBook or course), short-form content (such as an article or blog post), or free-form content (such as a video or infographic). By doing this, you can ensure that you are creating a variety of different types of content to appeal to different audiences. And by categorizing your content ideas in this way, it will be much easier to plan and organize your ideas into a cohesive strategy.


If you're struggling to come up with new content ideas on a regular basis, try using this tip to generate multiple ideas from just one topic. By brainstorming the problem, desire, and solution related to your chosen topic, you can quickly come up with a variety of different content ideas. And by categorizing your ideas into different types of content (long-form, short-form, and free-form), you can ensure that you are creating a variety of different types of content to appeal to different audiences. Give it a try and see how many great ideas you can come up with!


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